Chetan Guggari
Founder & Chief Executive Officer
Raitha Butti - AgriTech Startup
About Chetan Guggari
Chetan Guggari is an Indian entrepreneur and the Founder & CEO of Raitha Butti, an innovative AgriTech and e-commerce startup headquartered in Vijayapura, Karnataka. The platform was built with a singular mission — to empower farmers by enabling them to sell their produce directly to consumers, eliminating exploitative middlemen.
Growing up in Vijayapur (Honwad), a region deeply rooted in agriculture, Chetan witnessed first-hand the challenges farmers face: unfair pricing, dependency on intermediaries, and lack of market access. This lived experience became the foundation for Raitha Butti's farm-to-consumer model.
Founding Raitha Butti
In 2026, Chetan Guggari founded Raitha Butti with a vision to transform how fresh produce reaches consumers in India. The startup operates a direct-from-farm subscription service that connects Karnataka farmers with urban customers, ensuring fair prices for farmers and fresh vegetables for families.
Learn more about Raitha ButtiVision & Mission
Chetan's vision for Raitha Butti stems from a deeply personal understanding of agricultural communities. He witnessed hardworking farmers dedicate months of effort only to receive unfair compensation due to exploitative supply chain practices.
Raitha Butti's mission is to restore dignity, transparency, and economic control to farmers by building a technology-driven platform that eliminates middlemen, guarantees fair pricing, and delivers farm-fresh produce directly to customers across Karnataka.
"This is not just a business — it's a responsibility to create an ecosystem where farmers are respected as entrepreneurs, not exploited as mere suppliers." — Chetan Guggari
Entrepreneurial Journey
Chetan began his journey as a Bachelor of Computer Applications (BCA) student with a keen interest in technology and startups. Recognizing the urgent need for agricultural reform, he made the bold decision to step away from formal education and dedicate himself entirely to building Raitha Butti.
By combining technology expertise, local agricultural knowledge, and on-ground research, Chetan is developing a scalable farm-to-consumer platform that benefits both farmers and customers across Karnataka and beyond.
Related to Raitha Butti
Professional Details
- Current Role
- Founder & CEO
- Company
- Raitha Butti
- Industry
- AgriTech, E-commerce
- Founded
- 2026
- Location
- Vijayapur (Honwad), Karnataka, India
- Nationality
- Indian
Education
Bachelor of Computer Applications
BCA – Dropout
Chose entrepreneurship over traditional education to build Raitha Butti and empower farmers
Areas of Expertise
Official founder profile of Chetan Guggari, Founder & CEO of Raitha Butti AgriTech startup.
Keywords: Chetan Guggari, Raitha Butti Founder, AgriTech Entrepreneur India, Karnataka Startup, Farmer Empowerment, Direct Farm to Consumer, Vijayapura Entrepreneur